3 Comments
User's avatar
Alex Raymond's avatar

Great piece! I think more people need to understand how luxury branding uses space and setting to create demand. This is a must-read for anyone in retail or fashion marketing.

Expand full comment
Afmak smart's avatar

Luxury retail is clearly playing a whole different game. When stores look like palaces, you realize they’re not just selling fashion, they’re selling status, storytelling, and dreams.

Expand full comment
Linda Brown's avatar

Now this is next-level retail! I wonder what kind of ROI brands expect when they build stores this extravagant. Is it just for prestige or does it truly drive more high-end clientele?

Expand full comment